All About Black Friday 2024 Black Friday is a time-honored tradition that kicks off the holiday season with a bang (mostly for your buck). Rakuten takes a closer look into how this shopping tradition originated and how you can score the best deals at your favorite stores this season. Black Friday 2024: Key Information Black Friday is easily one of the largest shopping days across the U.S. Many stores will often offer customers like you heavily discounted deals on your favorite products and gifts for your loved ones’ wish lists. When is Black Friday 2024? Black Friday always takes place the Friday after Thanksgiving day. This year, it takes place on Friday, November 29. Why is it called Black Friday? Black Friday was previously called Black Friday due to the hectic shopping conducted by suburban tourists who flooded big city stores during the holiday shopping season. The phrase first originated in the 1960s when police found their forces stretched thin trying to prevent traffic accidents or general crime in the area. The cities always seemed rampant at that time of year. Things haven’t changed much, though store policies definitely have. Nowadays, it has a more positive association with boosting businesses’ revenue in the black (a general sign that their business is making a steady profit). It is also a great way for you to find huge discounts on new items you might have put off buying until now. Black Friday Deals 2024 There is never a guarantee over what items will be available at a steep discount for Black Friday. However, you can expect a huge selection of deals from all your favorite stores, especially when you have Rakuten’s promo codes at your disposal. Here is a list of the best Black Friday stores to visit this holiday weekend. Walmart Black Friday Walmart is your one-stop shop for everything you need on your holiday shopping list. From discounted clothes, home goods, toys, and more, Walmart has it all. With Black Friday coupon codes from Rakuten, you can save even more. You can even choose to skip the line and shop online at home! Walmart offers free shipping on all orders $35 or more or free in-store pickup options. Target Black Friday Target is proud to live up to their slogan “Expect More. Pay Less.” Their Black Friday deals are top-notch and cover a wide variety of items from home goods to skincare. You can find plenty of other hot-ticket items for the lowest prices both during and outside the Black Friday holiday. Best Buy Black Friday Best Buy is home to some of the most affordable deals on electronics around. From TVs to video game systems, you’ll definitely find steep discounts for a limited time this holiday season. Check out Rakuten’s coupons page for even more savings. Apple Black Friday The latest Apple products always sell out pretty quickly, so acting fast is key. Rakuten’s Apple cash back options and coupons can help put you on top and snag the latest iPhone, the new Apple watch, or other Apple gadgets for your loved ones. Black Friday Shopping Tips Black Friday is a great opportunity for deal hunters. Here’s a few quick tips on how to make the experience a little easier this year: Study ads. This lets you know which stores are offering the best deals in your area. You can also plan out which stores to go to (and which to avoid). Have a game plan. It’s a lot easier if you know the layout of the store you’re visiting and the areas where they plan to put up specific deals. Map out your route accordingly to snag the best deals in time. Join Loyalty Programs. Stores with loyalty programs often alert loyal or VIP customers to their sales and other exclusive deals beforehand. You’ll be able to knock a few items off your list before anyone else with these alerts and notifications at hand. Where to find the best Black Friday deals? The best deals can be found right here on Rakuten. With our Black Friday Cash Back program, you can earn in-store cash back in select stores this holiday season. You first need to connect a card you often use with Rakuten. Then simply use the card at a participating store to earn your Cash Back without a fuss. Rakuten also offers Daily Deals, coupon and promo codes, and tons of other savings tips and tricks. With Rakuten, you can save anytime—no Black Friday sale required! Black Friday FAQs When is Black Friday 2024? Black Friday always takes place the Friday after Thanksgiving. This year, it takes place on Friday, November 29. Why is it called Black Friday? Black Friday was previously called Black Friday due to the hectic shopping conducted by suburban tourists flooded big city stores during the holiday shopping season. The phrase first originated in the 1960s when police found their forces stretched thin trying to prevent traffic accidents or general crime in the area. The cities always seemed rampant at that time of year. Things haven’t changed much, though store policies definitely have. Nowadays, it has a more positive association with boosting businesses’ revenue in the black (a general sign that their business is making a steady profit). It is also a great way for you to find huge discounts off new items you might have put off buying until now. What stores are having Black Friday sales? Here’s a quick list of stores opening their doors for Black Friday sales: Walmart Target Macy's Apple Best Buy Nike Sephora Nordstrom When does Black Friday start? This depends on the store. Some stores will start as early as 5 A.M. while others will not open their doors until 6 to 7 A.M. What time does Target open on Black Friday? Target’s Black Friday sales start at around 7 A.M. When does Walmart’s Black Friday start? Walmart’s Black Friday sales start early at 5 A.M. Does Apple do Black Friday? Yes, Apple offers quite a few Black Friday deals, but these only apply to U.S. customers.