How to Keep Up With Cyber Monday Flash Sales

Tips for Staying Up to Date With Cyber Monday Sales

Cyber Monday is the biggest online sale of the year for many companies, and you may be surprised at how many special offers are available. Many brands offer gifts for the holiday season, and dedicated online shoppers can find more than just sitewide discounts with Cyber Monday flash deals. If you want to stay up to date on marketing campaigns and bundle deals, below are a few ways to get extra savings during Cyber Monday.

1. Sign up for email newsletters.

Email campaigns are a popular way for stores to inform their customers that they’re planning special events, such as flash deals. Sign up for email newsletters to get advance notice about upcoming flash sales, which often come with exceptional deals on select products.

Once you sign up for your favorite brands’ mailing lists, look out for “Cyber Monday” in the subject line to differentiate the marketing emails from all your other emails. You could also use your email’s built-in filtering tools to make sure all the Cyber Monday emails make it to you.

2. Follow companies on social media.

Cyber Monday is one of the biggest shopping events of the year, so a social-media post is almost mandatory for companies. Posts shared before the sales event may include countdown timers, special insight into the shopping holiday or other information to entice a wider audience.

You can follow most of your favorite brands on whatever social networks you already use, such as Instagram, Facebook, X (formerly Twitter) and YouTube. The companies know eager shoppers are looking for the best deals and lowest prices, and they’re trying to break through the huge volume of online Cyber Monday content. When you follow your favorite brands on social media, you’re more likely to see their Cyber Monday marketing efforts up close and personal.

3. Download apps to receive push notifications.

More and more companies are using apps as a direct-marketing strategy, which can be very effective if the brand plans to roll out flash deals slowly throughout Cyber Monday. If you’re worried about apps’ push notifications overwhelming you, stick to apps for stores where you shop regularly. 

In addition to keeping you up to date on flash sales, apps may feature loyalty programs that offer rewards or special discounts on online purchases. Companies make apps to create a more seamless buying experience for their customers, and getting notifications about upcoming deals could be a great way to save.

4. Check the websites you love the most.

Many companies use email marketing and influencer marketing to publicize their Cyber Monday deals, but those deals are often available only on the brand’s website. It’s always a good idea to actively check your favorite stores’ sites on Cyber Monday to make sure you don’t miss out on the deepest deals.